The biggest news when it comes to the Dodge brand in 2016 is the full consolidation of Dodge and its SRT high-performance brand. With a lineup that includes ACRs, 1 of 1s, Hellcats, Scat Packs, R/Ts, GTs and SRT, Dodge is ready to charge into its next 100 years focusing on performance. Dodge is known as the “mainstream performance” brand within the FCA US LLC showroom. SRT is known as the “ultimate performance” segment of the Dodge brand. Together, the two create a complete and balanced performance brand with one vision and one voice.
2016 Dodge Viper ACR
The 2016 model year, the new 2016 Dodge Viper ACR busts out of the gates. It’s the fastest street-legal Viper track car ever.
The Viper ACR has a long-standing legacy as the ultimate street-legal track car for club racing. While it will dominate the road course, you can drive it home from the track.
The Viper ACR features new Carbon Ceramic brakes with six-piston calipers and high-performance tires specifically designed for ACR.
2016 Dodge Viper
The 2016 Dodge Viper can now be customized through the new Viper 1 of 1 customization program. It makes the Viper available in more than 50 million unique configurations, made up from the more than 16,000 unique paint color options and more than 48,000 unique stripe combinations. Orders are open at Dodge dealerships.
2016 Dodge Charger and Challenger
Back by popular demand is the all-new Blacktop Appearance Group for 2016 Dodge Charger and Challenger models. (Blacktop photos not yet available)
Available on the Charger SXT or R/T model, customers can now get the exclusive “blacked out” design that starts with Gloss Black treatment on the split-crosshair grille and fascia insert for a bolder “mask” appearance that further emphasizes its forward-leaning “superhero stance.” Gloss Black mirrors and large, 20-in. five-spoke Gloss Black aluminum wheels wrapped with all-season tires give this four-door muscle car a discrete look. At the rear, a one-piece Satin Black performance spoiler provides downforce, while the Satin Black badge continues the unique look. On the inside, Dodge Charger Blacktop’s menacing style features dark interior finishes and appointments.
The Blacktop Appearance Group is also available on two Challenger models – SXT and R/T and includes 20-inch five-spoke Gloss Black aluminum wheels.
Popular hue, Plum Crazy, is back for a limited time on Charger and Challenger.
Source
FCA 360