Chevrolet is investing in clean energy efficiency initiatives of U.S. colleges and universities through its voluntary carbon-reduction initiative. The brand helped develop a formula where campuses can earn money for certain upgrades that reduce greenhouse gas emissions.
This marks the first time college campuses can use carbon performance methodologies to make money via greenhouse gas reductions that result from energy efficiency. As carbon emissions continue to contribute to the warming of the earth, such funding enables universities to reduce their impact and save money on utility bills while engaging and educating students in their efforts. The funding opportunity is timely given that 675 campuses have pledged to reduce their carbon emissions.